We have called this module the 'shape of writing' because we
will use actual shapes as tools to help us remember an effective
approach to information dissemination.
These are;
Circle: when you return to your lead for an effective
end to your story, thus going in full circle. Try to repeat phrases
from the lead during the story to keep the shape, and also try
to end with a twist. You can also use it for the established public
speaking format. Tell them what your going to tell them, tell
them, and then tell them that you've told them.
Hourglass: envisage the top of the shape as the
portion where you introduce the situation. The narrow part where
the sand seeps through as the chronological or historical background
and the large bottom portion where solutions are explored.
Pyramid: which sets out briefly, the lead topic
and then expands on it
as with a traditional pyramid shape. It is best used for chronological
story telling. But needs foreshadowing, clues, inserted high up
to sustain interest. Try; 'the worst was yet to come', 'or so
they thought' or, 'but something went wrong'.
Square: useful to introduce several key points
at intervals during the story. Similar to the circle but not as
smooth as it should have strong points inserted at regular intervals.
Useful if the fourth corner can lead logically back to the first
key point lead.
Exclamation Mark: the full stop at the bottom is
used to introduce a soft lead, such as a human-interest story,
a specific scene or event.
The idea is to go from the specific to the general starting with
a person or event that illustrates the main point of the story.
And the main body
of the shape is used to deal with the 'so what' reaction of the
listeners where you explain why the story is important.
Mobius: An unusual shape to remind yourself that
psychological experiments based on 'first impressions' show that
information presented first creates the strongest impressions.
Beliefs, apparently, are created by first impressions; later evidence
is interpreted in the light of this information. You can use this
approach to introduce new information to the listeners and then
allow them to build and integrate this knowledge into their existing
worldview.
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